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FrontDeskFred for Roofers

Roofers marketing that runs itself.

Maya handles review requests, Google Business Profile updates, and customer follow-ups for roofers automatically — so you can focus on the work.

No commitment · 15-minute call

The Challenge

Why Roofers businesses
need an AI workforce.

It's not a lack of effort — it's missed calls, too few reviews, and a Google profile no one's maintaining.

more storm-damage leads from active GBP profiles

Roofers who post consistently before and during storm season capture significantly more emergency search traffic.

84%

of roofing customers check Google before calling

An incomplete or inactive profile is often enough for them to call the next roofer on the list instead.

47%

of GBP profile views result in a website visit or call

Your GBP is often the first — and only — impression you get to make on a high-intent customer.

📍Google Business Profile

Show up first when storm season hits.

Fred keeps your roofing company's Google Business Profile active year-round — so when hail hits and homeowners search 'roofer near me,' you're at the top of the map.

Roofing is one of the most search-driven home service categories. After a storm, hundreds of homeowners in your area open Google and type 'roofing company near me.' The roofers who show up first aren't always the best or the cheapest — they're the ones whose Google Business Profiles look current. A profile with recent posts about storm damage repair, completed project photos, and answered questions ranks dramatically higher than one that hasn't been touched since setup. Fred handles all of it automatically, so you capture leads even when your crew is on a roof.

📍 Free audit

Grade your Google Business Profile

Enter your profile details for a scored audit, a rewritten description, and a prioritized fix list. Free, no signup required.

0 / 1500

Fred keeps your GBP active automatically

Fred is the AI Operations Agent built into FrontDeskFred. He publishes posts to your Google Business Profile after every job, sends review requests to customers, and drafts review responses for your approval. Your GBP stays fresh and active with zero manual effort. $49/month, no setup fee, done for you in days.

No commitment. 15-minute call. Book a Free Demo or learn about Fred or open full grader.

Review Management

Turn every completed roof into a 5-star review.

Fred sends review requests after every roofing job — so you build a reputation that wins the next homeowner before they even call you.

Roofing is one of the highest-consideration purchases a homeowner makes. Before they call any roofer, they read reviews — and they read a lot of them. A roofing company with 12 reviews loses to one with 120, even if the work quality is identical. The problem: collecting reviews manually after a roof installation means hoping your crew remembers to mention it, or calling customers days after the job when they've mentally moved on. Fred sends the request the moment the job is marked complete, when the homeowner is standing outside admiring their new roof.

⭐ Free tool

Try the free review response generator

Paste in a review, pick your tone, and get three reply options in seconds. Fred handles this automatically after every job.

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Fred sends these automatically after every job

Fred is the AI Operations Agent built into FrontDeskFred. After every completed job, Fred sends a review request to your customer automatically. When reviews come in, he drafts replies for your approval. You get more reviews, higher ratings, and nothing to manage manually. $49/month, no setup fee, done for you in days.

No commitment. 15-minute call. Book a Free Demo or learn about Fred or open full tool.

How Fred Works

Up and running in minutes,
not months.

No software to install. No training on your end. We handle everything.

01

Train Fred on your business

Tell us your services, pricing, hours, and how you like calls handled. On a quick 30-minute onboarding call, we also connect Fred to the systems you already run — Jobber, ServiceTitan, Mindbody, Vagaro, WellnessLiving, and more.

02

We build and activate Fred

Our team configures and integrates Fred for your business — trained on your services, connected to your CRM or booking platform, ready to answer calls and handle leads from day one. No software to learn, nothing to set up yourself.

03

Fred runs your operation

Fred answers every call, replies to leads in seconds, books jobs, requests reviews, and keeps your Google profile active — all without you lifting a finger. You just show up to more work.

Transparent pricing

Start free. Build what you need.

Free AI Audit, then a $49 one-time consultation to plan it out, then $199 + $49/month to build any of our 6 AI Agents.

FrontDeskFred
  • 1

    Free AI Audit

    A quick quiz on your business, instant score. No signup.

  • 2

    $49 one-time consultation

    We go through your results and build your implementation plan.

  • 3

    $199 + $49/mo per agent

    Build any agent individually. Jobber & ServiceTitan integration for the agents that need it.

What you'd otherwise pay

Full-time receptionist

$2,900–3,750/month

Salary only — before benefits, taxes, PTO, and training. Business hours only.

Traditional answering service

$1–3/minute

Scripted, not trained on your business. Costs spike during busy season.

Voicemail

Free — until you price the lost jobs

62% of callers who reach voicemail don't leave a message. They call the next company.

See the full pricing breakdown → FrontDeskFred Pricing · Just want to talk first? Speak to Founder — free.

FAQ

Frequently Asked Questions

How does GBP optimization help roofers get more storm leads?

Google boosts profiles that look active and credible in local results. Fred posts weekly updates about your services, recent jobs, and storm-readiness content — so your profile ranks higher in the map pack before a storm hits, putting you at the top when emergency searches spike.

Can Fred post about specific roofing services like metal roofing or insurance claims?

Yes. Fred's posts are tailored to your specific services. If you specialize in metal roofing, insurance claim assistance, or TPO flat roofs, Fred posts content relevant to those services and the searches customers make for them.

Does GBP activity affect ranking even during the off-season?

Yes, and it's especially important then. Roofers who stop posting in winter lose ranking ground to competitors who stay active. Fred maintains consistent posting year-round, so you start storm season ranked well instead of trying to recover lost position.

What kind of photos does Fred add to our GBP?

Fred works with before/after photos you submit through our onboarding process. We format and tag them to align with what Google surfaces in local results. You can send new job photos at any time, and Fred publishes them with descriptions optimized for your service area.

When does Fred send the review request to roofing customers?

Immediately when a job is marked complete in your system. For roofing, the ideal window is right after final walkthrough — when the homeowner has seen the finished job and is satisfied. Fred hits that window automatically, before the customer's attention moves to something else.

Can we send review requests after insurance claim jobs?

Yes. The review request goes to the homeowner regardless of payment method. Insurance claim customers are often especially satisfied with the process, and their reviews — mentioning ease of working with insurance — are valuable for attracting similar jobs.

How do we handle review requests for commercial roofing jobs?

For commercial jobs, Fred sends to your designated contact. You can also customize the message for commercial vs. residential customers — different language for a property manager versus a homeowner.

What review platforms does Fred target?

Google Business Profile is the primary target — it has the most impact on local SEO and is where most customers look. If you also have a presence on Houzz, HomeAdvisor, or Yelp, review requests can be configured to rotate platforms.

Ready for Fred
to go to work?

Take the free 2-minute AI Audit and see exactly where your business stands across all 6 agents — speed-to-lead, after-hours, reviews, AI search, content, and sales outreach.

No commitment · 15-minute call · See it live

Or call our live demo: +1 (650) 955-9967